Category: Blogging

  • RSS advertising

    I noticed the other day that a couple of the RSS feeds I follow had advertising items in them. Not ads attached to items in the feed, like many sites are doing these days, but ads that were the entire item. The title looked something like “(Advertisement) Web Hosting” and the text was a blurb for the service they were advertising; I assume if you clicked through, it would be the same effect as clicking an ad (go to the advertiser’s site). That’s the first time I remember seeing RSS used for ads this way.

    So here’s the question: would this work more effectively than ads attached to the items themselves? Because in general, ads attached to RSS items can be intrusive and annoying (like any web ads), and I’ve seen more scorn than praise heaped upon RSS ads. Besides, inserting ads into items seems kludgy and inelegant; in the past I’ve thought that inserting the ad as a standalone item in the feed would be a better method, but this is the first time I’ve seen it implemented.

    Would people subscribe to an all-advertising RSS feed? Suppose I ran an advertising feed along with my normal site feed. Initially I could populate it with Amazon affiliate links, for instance, and then sell advertising to third parties. (There’d have to be some stipulations as to how often I update the feed, and how often I run ads, of course.) But would people subscribe? And, more importantly, would they click through on items? (You’d have to have some click-tracking at work, definitely.)

    I’m tempted to run an Amazon ad feed, as an experiment. Populate it with short reviews of books with my affiliate code and see if anyone clicks through on the “ads.” This is an easy experiment to do; Amazon’s affiliate site tracks clicks already, so I don’t have to worry about creating a tracking script. Hmmm.

    Comments? Feedback?

  • The wedding

    Ah, yesterday was a good day: Shannon and Brian (“the boy”) got married. Weddings are fun. This one was perfect: the ceremony was short and the party was long :).

    I actually got carded when getting a beer. Me! I’ve got gray in my beard and everything. I had to smile. “I just need to make sure you’re over the mark,” said the woman. “I’m well over the mark,” I replied.

    Nahh, it’s all good. Congrats to the newly hitched.

  • Instablogs

    Barely has the smoke cleared from my last blogging for money post and there’s already another new blog network launching: Instablogs (tagline: “A News Organization based on Blogging”). Apparently this one is based in India, and their aim is to launch 50(!) blogs on October 5th. Seems like a lofty goal. Of the first seven blog teasers they list, the astronomy blog sounds the most interesting.

  • Trackback is now off

    Yep, finally did it: I turned off trackback on this blog and The Brew Site. 99.9% of all traffic I received via trackback was spam, so in the end I decided it’s just not worth it. So, just over one year since I turned trackback on, it’s gone. It was an interesting experiment, though.

  • Blogging for money redux

    Well, the “Blogging for Money” meme is rearing its head again. Wired just ran this story which is kind of an overview:

    Whether you are Calacanis, Denton or Hauslaib, to create a profitable blog requires much more than a keyboard, an internet connection and too much caffeine. You need a talented writer entertaining enough to hold an audience, a consistent publishing schedule, content worth linking to by other bloggers and worthy of press coverage, marketing savvy to sell advertising or enlist third-party networks and, as a culmination of all of this, plenty of traffic.

    Says Hauslaib: “If a blog debuted with virtually zero startup costs, then it takes little to earn a profit. One ad will do it. But at the bare minimum, a lone blogger will likely need to attract high four- to five-figure daily visitor figures to even attempt a blog-based livable wage.”

    And, there’s a new blog network that just launched: b5 media, with 13 or so blogs in the network. Their blogs range from the predictable, well-worn ground of Microsoft, movies and sports, to some more promising, interesting ones, like Literally Blogging (about literature), Unplugged Living (how to live off the grid, which seems ironic to blog about), and She Knows Best (terrible name, IMHO, but “lifestyle tips for guys” which could work).

    So, when am I launching my own blog network? Riiiight. :)

  • What I did over the weekend

    With summer nearly gone and school started, it seemed appropriate to have one of those “what I did” posts, but I’m not ambitious enough to talk about much beyond the weekend. :)

    And even then, Saturday was the only day really worth writing about, Sunday was a lazy day. So let’s see, on Saturday we had kindergarten soccer—made all the more exciting by the fact that most of the kindergarteners have no real idea of competition. But they have a lot of fun, so that’s good. The weather this weekend was much better than the weekend before, but with fall nearly here, who knows how long that will last.

    Saturday night I went to a bachelor party for Shannon‘s soon-to-be husband. Nothing unusual to report, it was a night of drinking at Stars and I kept my alcohol intake down and left earlier than the rest of the guys (all four of them). A later night than I’m normally used to.

    No hangover or anything, either. I doubt I could say the same about the groom, though.

    And that about wraps it up.

  • Link odds-n-ends

    Scanning through my Bloglines Clippings list, found a few items that I’d probably been meaning to point to but hadn’t gotten to yet.

  • More indications blogging is getting mainstream

    Today’s hint that blogging is gradually getting mainstream comes from an article in this month’s Realtor Magazine titled, “Blogging for profit“. It was pointed out to me here at work (since I work for a builder, with real estate agents coming and going). There’s nothing new here, it’s just another introductory article, though there’s an interesting statistic in the print version of the article that doesn’t show up online: only 26% of Americans are familiar with blogs. Which means that 74% of Americans haven’t heard of blogs (or are unfamiliar with them; I guess this depends on what your definition of “familiar” is). I’d guess that sounds about right.

  • One year ago tomorrow

    A year ago tomorrow, I had a photo shoot with the Bulletin (along with Jake and Chris) for a big article on local blogging that ran a week later. Amazing, that was a whole year ago.